Princess will add Xponential’s leading boutique fitness brands across its full fleet of premium cruise ships
IRVINE, Calif., September 12, 2022–(BUSINESS WIRE)–Xponential Fitness, Inc. (NYSE: XPOF), the largest global franchisor of boutique fitness brands, today announced an exclusive five-year licensing agreement with the world’s most iconic premium cruise brand – Princess Cruises. With this unique partnership, Xponential Fitness becomes the first cross-modality fitness franchise to put its curated brands on a major cruise line. Over the term of the agreement, a minimum of eight Xponential brands will be made available onboard each of Princess’ 15-ship fleet, resulting in a minimum total of 120 licensed studio experiences across the Princess fleet all operated by OneSpaWorld.
This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20220906006114/en/
"This partnership brings the best in fitness to Princess’ millions of guests," said Anthony Geisler, CEO of Xponential Fitness, Inc. "Our wide variety of fitness offerings, ranging from stretching to cycling, will provide everyone, including avid Xponential members and first-timers, the opportunity to experience our brands. The strong synergies between Princess Cruises and Xponential Fitness will create value for all involved in this partnership."
"Our goal is simply to provide the best vacation experiences in the world at the best value, and this exciting partnership aligns the most iconic brand in cruises with Xponential’s unmatched boutique fitness brand portfolio. Whether at your home, your local studio, your stateroom, the ship fitness center, sports court or lido deck, our guests can engage with Pure Barre, Club Pilates, YogaSix, StretchLab, Stride Fitness or any of their favorite fitness experiences," said John Padgett, President of Princess Cruises.
In addition to the in-studio classes offered onboard, Xponential Fitness’ digital subscription, XPLUS, will be made available across Princess’ more than 23,000 staterooms on Princess’ proprietary digital content platform, OceanView. Further, to ensure the onboard experience closely resembles the in-studio experience, Princess will utilize customized equipment packages from Xponential Fitness partners to support its onboard boutique studios and will also make Xponential Fitness merchandise available at its onboard retail stores and on Princess’ industry leading on-demand location-based services platform OceanNow.
All Xponential Fitness brands will be marketed by Princess, including Club Pilates, CycleBar, Pure Barre, Row House, StretchLab, Stride Fitness, YogaSix and AKT to start. Princess guests do not need to be members of an Xponential Fitness brand to partake in onboard classes, but they will be able to continue their experience when returning home through XPASS at exclusive Princess prices.
With operational excellence, OneSpaWorld will deliver these top fitness experiences exclusively to guests on every Princess ship. "We are thrilled to partner with Princess and Xponential to expand our delivery of personalized, custom Princess guest experiences at sea by incorporating the premier Xponential Fitness studio fitness brand content and its market-leading multi-modality programming into our offering," said Leonard Fluxman, CEO, President and Executive Chairman of OneSpaWorld. "Together with the Xponential Fitness team, we will design remarkable Princess-inspired fitness experiences for each Princess guest, continuing our 25-year commitment to innovate and deliver marvelous new guest experiences and memories."
Along with this new offering to cruise goers, as part of the agreement, Princess Cruises becomes Xponential Fitness’ first corporate wellness partner through the Company’s multi-brand subscription offering, XPASS. XPASS will be made available to the cruise line’s more than 30,000 employees at an exclusive discount. With this agreement, Xponential Fitness and its brands become the Official Fitness Content Partner of Princess Cruises, while Princess Cruises becomes the Official Vacation Partner of all Xponential Fitness brands.
About Xponential Fitness, Inc.
Xponential Fitness, Inc. (NYSE: XPOF) is the largest global franchisor of boutique fitness brands. Through its mission to make boutique fitness accessible to everyone, the Company operates a diversified platform of ten brands spanning across verticals including Pilates, indoor cycling, barre, stretching, rowing, dancing, boxing, running, functional training and yoga. In partnership with its franchisees, Xponential Fitness offers energetic, accessible, and personalized workout experiences led by highly qualified instructors in studio locations across 48 U.S. states and Canada, and through master franchise or international expansion agreements in 12 additional countries. Xponential Fitness' portfolio of brands includes Club Pilates, the largest Pilates brand in the United States; CycleBar, the largest indoor cycling brand in the United States; StretchLab, a concept offering one-on-one and group stretching services; Row House, the largest franchised indoor rowing brand in the United States; AKT, a dance-based cardio workout combining toning, interval and circuit training; YogaSix, the largest franchised yoga brand in the United States; Pure Barre, a total body workout that uses the ballet barre to perform small isometric movements, and the largest Barre brand in the United States; Stride Fitness, a treadmill-based cardio and strength training concept; Rumble, a boxing-inspired full-body workout; and BFT, a functional training and strength-based program. For more information, please visit the Company’s website at xponential.com.
About Princess Cruises
Princess Cruises is the world’s most iconic premium cruise brand operating a fleet of 15 modern cruise ships, carrying millions of guests each year to 330 destinations around the globe, including the Caribbean, Alaska, Panama Canal, Mexican Riviera, Europe, South America, Australia/New Zealand, the South Pacific, Hawaii, Asia, Canada/New England, Antarctica, and World Cruises. Celebrated around the globe as the Love Boat, Princess offers the ultimate in effortless, personalized cruising featuring magnificent balconies, world-class dining, entertainment, casinos, pools, fitness centers, and spas, all elevated by the exclusive Princess Medallion. The company is part of Carnival Corporation & plc (NYSE/LSE: CCL; NYSE:CUK). The Princess brand will be on full display this fall as The Real Love Boat joins CBS’ Wednesday night primetime lineup starting Oct. 5.
Headquartered in Nassau, Bahamas, OneSpaWorld is one of the largest health and wellness services companies in the world. OneSpaWorld’s distinguished health and wellness centers offer guests a comprehensive suite of premium health, wellness, fitness and beauty services, treatments, and products currently onboard 174 cruise ships and at 51 destination resorts around the world. OneSpaWorld holds the leading market position within the cruise line industry of the historically fast-growing international leisure market and has been built upon its exceptional service standards, expansive global recruitment, training and logistics platforms, irreplicable operating infrastructure, extraordinary team and a history of service and product innovation that has enhanced its guests’ personal care experiences while vacationing for over 65 years.
This press release contains forward-looking statements that are based on current expectations, estimates, forecasts and projections based on management's judgment, beliefs, current trends, and anticipated performance. Forward-looking statements involve risks and uncertainties that may cause actual results to differ materially from those contained in the forward-looking statements. These factors include, but are not limited to, the timing and launch of Xponential Fitness brand studios on Princess Cruise ships, the success of studio classes onboard Princess Cruises; the impact of the COVID-19 pandemic on our business and franchisees; our relationships with master franchisees and franchisees; difficulties and challenges in opening studios by franchisees or onboard Princess Cruises; the ability of franchisees to generate sufficient revenues; risks relating to expansion into international markets; loss of reputation and brand awareness; material weakness in our internal control over financial reporting; and other risks as described in our SEC filings, including our Annual Report on Form 10-K for the full year ended December 31, 2021 filed by Xponential Fitness with the SEC and other periodic reports filed with the SEC. Other unknown or unpredictable factors or underlying assumptions subsequently proving to be incorrect could cause actual results to differ materially from those in the forward-looking statements. Although we believe that the expectations reflected in the forward-looking statements are reasonable, we cannot guarantee future results, level of activity, performance, or achievements. You should not place undue reliance on these forward-looking statements. All information provided in this press release is as of today's date, unless otherwise stated, and Xponential Fitness undertakes no duty to update such information, except as required under applicable law.
View source version on businesswire.com: https://www.businesswire.com/news/home/20220906006114/en/
Addo Investor Relations
Stocks fell sharply after the Federal Reserve announced Wednesday that it was raising its benchmark rate by three quarters of a percentage point as it battles inflation, with the S&P 500 continuing a slide described by Bespoke Investment Group as its third leg down.
Nio and XPeng both recently had new launches, but macroeconomic conditions look to be hitting the stocks.
As the end of the third quarter approaches, one quarter-end report that usually gets quite a bit of attention is Tesla's (NASDAQ: TSLA) update on vehicle production and deliveries. The electric-vehicle (EV) maker typically reports its quarterly deliveries two to three calendar days following each period's end. Investors will likely be watching Tesla's Q3 update on vehicle production and deliveries extra closely since the automaker suffered a tough second quarter.
The bond king, Jeffrey Gundlach, is now very favorably disposed toward the asset class he knows best.
Despite macroeconomic headwinds that dragged the broader markets down into bear market territory in 2022 (and many individual stocks down even further), some investors still found reasons to be optimistic. While stock splits have no actual impact on the intrinsic value of a business, they can give share prices a boost by making a stock affordable to a wider range of potential investors. Select hedge fund managers got in on this act in the second quarter.
Nvidia (NVDA) stock has been through the wringer this year and even the latest announcements made by the chip giant at its fall GTC gathering didn't really help to move the needle on the shares. NVIDIA announced the launch of the next-generation GeForce RTX 40 Series GPUs powered by the Ada Lovelace architecture. In his keynote, CEO Jensen Huang called the new GPU a “quantum leap” which will give creators the ability to build fully simulated worlds. The H100 — touted as the most powerful AI-foc
The major investment bank Morgan Stanley has been sounding alerts about the increasingly difficult economic conditions for several months now, and the firm’s chief US equity strategist Mike Wilson headed up a recent note on the topic of defensive investing, especially dividend investing. Wilson lays out a clear strategy for dividend investors, starting with the fact that the best dividend stocks, by their nature, provide an income stream that is both secure and stable, and will provide protectio
Morningstar has put together a list of the Top 10 dividend stocks that are widely held by its 'ultimate stock-pickers.'
The ‘70s are coming back in a big way, and while that’s not so bad in fashion or in music, it’s safe to say that no one really wants that ‘70s economy back. That was the decade that brought stagflation, a nasty mix of high inflation, increasing unemployment, and stagnant job growth. Economists had long thought that combo impossible, but the economic mismanagement of the Carter Administration proved them wrong. At least one top economist, Mohamed El-Erian from Allianz, sees a stagflationary perio
At this week's low, Microsoft stock was down more than 31.5% from its all-time high. That's the worst decline in more than a decade.
The stock market witnessed a brutal sell-off last week as investors went into panic mode following a surprise spike in inflation for the month of August. The month-over-month increase came in at 0.1%. Economists were expecting prices to decline 0.1% over July and were looking for a year-over-year increase of 8.1%.
A fresh new deal with an existing partner and a good showing in a new analyst report combine for a share price lift.
A strong bearish trend defined the markets in the first half of the year; since then, the key point has been volatility. Stocks hit a bottom back in June, when the S&P 500 dropped into the 3,600s. That has proven to be a support level in the last three months, and at least one strategist believes that the market won’t go much lower from here. JPMorgan global market strategist Marko Kolanovic is taking a guardedly optimistic view of the coming year, noting: "We believe that any downside from here
In this article, we discuss 15 best stocks to invest in right now. If you want to see some more stocks in this list, click 5 Best Stocks To Invest In Right Now. According to a Bloomberg report dated August 24, the Goldman Sachs Group noted that elite hedge funds are strengthening their stakes in […]
U.S. telecommunications company AT&T (NYSE: T) has had an eventful year. It shed its entertainment assets to become a pure telecom business and reduced its dividend to help right the financial ship. Anyone who's owned AT&T or looked into the stock is probably aware of its disastrous decade throughout the 2010s.
Ford Motor Company (F) closed at $13.05 in the latest trading session, marking a -0.31% move from the prior day.
The Dow Jones contains some incredible companies that are trading for the cheapest they have in a long time.
In this article, we discuss the 10 stocks that Cathie Wood is buying on the dip. If you want to read about some more stocks in the Wood portfolio, go directly to Cathie Wood is Buying These 5 Stocks on the Dip. The technology-heavy NASDAQ Composite has taken a severe beating in the past few […]
(Bloomberg) — The price of copper — used in everything from computer chips and toasters to power systems and air conditioners — has fallen by nearly a third since March. Investors are selling on fears that a global recession will stunt demand for a metal that's synonymous with growth and expansion.Most Read from BloombergPutin Calls Up More Troops, Resumes Nuclear Threat Over UkrainePowell Signals More Pain to Come With Fed Sending Rates HigherUkraine Seizes Dozens of Russian Tanks Left by Flee
The retreat is being driven by soaring inflation and rising interest rates, which are putting the brakes on the economy and forcing investors to rethink their growth expectations. Upstart Holdings (NASDAQ: UPST), for example, uses artificial intelligence (AI) to originate loans for banks on other lenders, and investors have doubts about how well its lending models will hold up as household finances deteriorate. Upstart's main goal is to displace the standard tools used to size up the risk in consumer lending.
Princess will add Xponential’s leading boutique fitness brands across its full fleet of premium cruise ships